My Unique Offering
With invaluable hands-on experience managing Holt Renfrew’s Chinese customer strategy and working with some of the top fashion brands, I understand the intersection between the Canadian luxury space and Chinese luxury customers.
Key Chinese Cultural Moment campaign strategy.
Organic social media content strategy on Red and WeChat.
Comprehensive paid media strategy tailored to Chinese Canadian luxury customers.
Collaborate with influencers that are relevant to Chinese luxury customers across Instagram and Red.
Key Chinese Cultural Moment event proposals and planning.
WeChat live events.
Collaboration with Chinese graphic designer and copywriter who understand your brand identity and voice.
With invaluable hands-on experience managing Holt Renfrew’s Chinese customer strategy and working with some of the top fashion brands, I understand the intersection between the Canadian luxury space and Chinese luxury customers.